How to Master Link Building with These 10 Queries?

Link building has become a potent strategy to get high rankings in search engines. The practice helps people find where you are and what you represent. Companies are learning the techniques to master link building. When considering advanced link building queries, many master link builders are protecting their secrets. They don’t want to lose that valuable link source. And, they want to keep their source from being inundated requests from the general link-seeking public. Some would lose their value if more search engine optimization companies learned about them.

For your link-building arsenal, experts recommend these tricks. You can learn how to master them too with these 10 query ideas.

  1. SEO bloggers: To determine the people who are writing for SEO, Wordtracker queried “intitle: business blogging,” “intitle: business blogs” and “blogging tips.” The company focused on the first 50 that were listed. Wordtracker wanted to launch a new product and contacted the 50. The company offered a sample if the bloggers would write about it and tweet. The campaign was successful.
  2. Universities and colleges: Companies want to partner with colleges, and universities want to find jobs for graduates. Scotland’s Hobo SEO Company targeted colleges and universities who connect degree students and alumni to to job opportunities. They also promote their students and discount partners online. These are links from very real sites that act as authority building links. Use “job degree sites,” “career opportunities sites,” “jobs degree,” “careers degree” or “careers advice + variations.” You want to provide discounts to students. The better the offer, the more likely you will get a link. It might be time-consuming, but it will be worth the work in the end, the company said.
  3. Google’s process: To be effective, you need to know how to use what Google provides in searches, said Eric Ward, a long-time link-builder. You will learn advanced syntax queries to develop for your company. You can target specific client or subjects in the query. If you want to provide a link to a video on volcanoes, you might use this as the query,“[volcano learn diagram useful demonstration other links], he said. This strategy works best for content creators, such as Public Broadcasting Service.
  4. Advanced keywords: suggested that you use keywords, but in a more advanced setting. Here are some queries: {keyword} “guest blogger” OR “guest post” OR “guest article” OR “guest column”; {keyword} “become a contributor” OR “contribute to this site”; {keyword} “write for us” OR “write for me”: and {keyword} inurl:category/guest. You can refine them by adding in geography or topics. Asking the client about the most important industry-related websites in his or her field also helps considerably.
  5. Look for reviews: SEOSmarty did a query on finding low-calorie chocolate product reviewers. The query looked like this:[pr welcome], [submit * review], [pr friendly], [pr contact], [pr info], [get * reviewed], [allintitle:get * reviewed], [reviews inurl:submit].
  6. Ask: Alliance-Link starts every project by polling the client’s customer base. The company is able to cut in half the prospecting time and pinpoints the main sites they need to find. From there, the company does basic research to match sites with the client’s demographic, Alliance-Link said. The company uses other tools for the demographic matchups.
  7. Footprints: Canadian SEO uses footprints, which uses common text than can be searched that shows all the places that use the same text. [Allowed HTML tags:] will bounce back the blogging sites that allow you to incorporate links into comment areas. When you find an authoritative site that allows you to post material with dofollow links (for example, a classified ad), take note of the form they’re using as footprints.These are the echos left by the form software to track. You will be able to locate other sites that are using the same form.
  8. In Kind: ThinkSEER SEO Agency uses the words “in kind” when asking for a search. Here are some examples: [“in kind donations” list], [“in kind donors” list].
  9. Videos: When searching for ways to promote video links, you will want to have queries like intitle:[{target keyword} tools], intitle:[free {target keyword} tools], intitle:[list of free {target keyword} tools], intitle:[list of {target keyword} tools], according to WordStream. Then, use SEO for Firefox to export data and de-dupe and triage the prospects. You will notice the ones on multiple lists
  10. Jargon: To find less commercial sites, you should focus on keywords that use jargon of the industry, said For example, if you sell a new stroller, you might ask for sites with babies in strollers. This link-building strategy doesn’t work as well for business to business industries.


Following the link building techniques that experts use, can help you build a solid link profile for your website. It is important to know though that you can achieve the best results if you combine all together and not focusing on only one technique.

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